Dubai: Thumbay Group inks partnership with PayBy to power cashless ecosystem

Media Release

Dubai, Jul 14: In a milestone moment on the UAE’s journey toward becoming a cashless society, leading business conglomerate Thumbay Group signed an agreement with PayBy, an innovative fintech start-up. Under the agreement, PayBy will support Thumbay Group’s digital transformation with its mobile payment-based projects, to build a cashless and smart community with enhanced experiences for all stakeholders.

The agreement with PayBy was signed by Dr Thumbay Moideen, founder president of Thumbay Group. Also present at the occasion were Akram Moideen Thumbay, director, Thumbay Technologies, Akbar Moideen Thumbay, vice-president of the healthcare division of Thumbay Group, and Professor Hossam Hamdy, chancellor of Gulf Medical University.

Always at the forefront of adopting new technologies, Thumbay Group started its digital transformation journey to enhance customer experiences for patients and students and protect public health with safe, cashless and contactless transactions.

Dr Thumbay Moideen, founder president of Thumbay Group said, “The partnership between the Thumbay Group and PayBy is a key pivot in the group’s digital transformation journey, showcasing the benefits of a cashless society in a self-contained community such as Thumbay Medicity. The collaborative model is a win-win proposition for all: customers, business, employees and the larger community. It reflects the kind of imagination and innovation made possible by UAE’s digital-first business ecosystem.”

With customer experience being the prime competitive differentiator for the post-pandemic landscape, a frictionless customer journey will build loyalty and grow revenues. The PayBy contactless, cashless ecosystem, being introduced exclusively for Thumbay Group, will thus deliver a positive impact at scale. It is sure to disrupt every aspect of payments and customer experience.

The highlight of the partnership is to develop a cashless community in Thumbay Medicity, which includes a tailored PayBy loyalty programme for Thumbay clients and partners, a payment wallet for Thumbay Smart University students, customised solutions for Thumbay Smart Hospital and many other exciting, innovative lifestyle and convenience products, such as booking appointments, navigating in the hospital.

Through this partnership, various activities and transactions at Thumbay Medicity will be contactless: be it making a hospital appointment, booking a Covid-19 test, buying coffee, getting a discount voucher for the gym, or even renting a shared bike or a power bank. The solutions are agile, flexible, contactless and use QR codes or biometric technologies to authorize payments – offering a first-mover advantage for Thumbay Group.

Thumbay Medicity, Ajman, plays a key role in the advancement of medical education, healthcare, and research. It houses the Gulf Medical University – the region’s leading private medical university, Thumbay University Hospital – the largest private academic hospital in the region, Thumbay Dental Hospital – the first private dental hospital in the country and the largest academic dental hospital in the Middle East region’s private sector and Thumbay Physical Therapy and Rehabilitation Hospital – the biggest state-of-the-art rehabilitation hospital in the country.

Thumbay Medicity also has outlets of Thumbay Pharmacy – including the biggest robotic pharmacy, in addition to the central lab of Thumbay Labs – the biggest CAP-accredited private diagnostic facilities in the region. It also has leisure and hospitality amenities, such as Body & Soul Health Club and Spa, Thumbay Food Court with diverse food brands and cuisines, The Terrace Restaurant, Blends & Brews Coffee Shoppe, as well as the Thumbay housing project to accommodate 2500 staff and students coming up soon. With its state-of-the-art facilities and superior amenities, Thumbay Medicity is expected to attract 15,000 visitors daily.

About Thumbay Group

Thumbay Group, UAE is a diversified international business conglomerate with its headquarters in DIFC – Dubai, United Arab Emirates.

Venturing into new avenues of service with missionary zeal, Thumbay group has over the past two decades, spread its wings of excellence in various fields of social and business endeavours. What started in 1998 with the establishment of the Thumbay Group by its founder, a visionary third generation entrepreneur from India, Dr Thumbay Moideen, blossomed into a diversified business group with operations across multiple sectors including education, healthcare, medical research, diagnostics, retail pharmacy, health communications, retail opticals, wellness, nutrition stores, hospitality, real estate, publishing, technology, media, events, medical tourism, trading and marketing and distribution.

About PayBy

PayBy is a fintech company with a world-class payment infrastructure that provides a fast, secure, AI-powered, one-stop payment solution. The company is committed to offering unified and inclusive financial services for everyday work and life, connecting with people and businesses around the world. As a trusted partner, PayBy collaborates with a variety of leading financial institutions, enterprises and merchants.


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Title: Dubai: Thumbay Group inks partnership with PayBy to power cashless ecosystem

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