Facebook, WPP launch 'Creative Ambassador Programme' in India

Mumbai, Jan 12 (IANS): Facebook, in association with global advertising and public relations company WPP, on Thursday launched 'Creative Ambassador Programme' in India that will empower WPP creative agencies to develop mobile first creatives for their clients.

The WPP Group has world-class companies providing advertising, marketing, communication services and activities worldwide. With the programme, Facebook is focused on helping partners develop ideas that intrigue and engage for the mobile world.

"The 'Creative Ambassador Programme' will help us bring together and educate creative talent to leverage the Facebook targeting tools and personalised marketing at scale to build brands and produce best in class work in a mobile-first world," said Umang Bedi, Managing Director, Facebook India and South Asia, in a statement.

The programme was launched in Asia-Pacific in June last year and has already been rolled out in Hong Kong and Singapore.

"By partnering with Facebook, WPP agencies will have access to the latest technology and knowledge that will enable them to help clients stay ahead of the curve," added Scott Spirit, WPP Chief Digital and Strategy Officer.

The partnership programme will be expanded to Australia this year, followed by New York to ensure people are up-to-speed on everything Facebook and Instagram has to offer and ensure creative agencies never miss out on new opportunities.

Top Stories

Leave a Comment

Title : Facebook, WPP launch 'Creative Ambassador Programme' in India


You have 2000 characters left.


Please write your correct name and email address. Kindly do not post any personal, abusive, defamatory, infringing, obscene, indecent, discriminatory or unlawful or similar comments. will not be responsible for any defamatory message posted under this article.

Please note that sending false messages to insult, defame, intimidate, mislead or deceive people or to intentionally cause public disorder is punishable under law. It is obligatory on Daijiworld to provide the IP address and other details of senders of such comments, to the authority concerned upon request.

Hence, sending offensive comments using daijiworld will be purely at your own risk, and in no way will be held responsible.

Security Validation

Enter the characters in the image