IDL Launches Jewellery Certification Service in India


News and Pics From Rons Bantwal
For Daijiworld Media Network—Mumbai (CN)

Mumbai, Jun 29: International Diamond Laboratories (IDL), an initiative by the Dubai government, launched its jewellery certification service at a glittering function organized by ‘Filmfare’ held at a suburban hotel in the metro, recently.

On the occasion, gorgeous actress Katrina Kaif was gifted the first IDL certified diamond ring in India titled ‘Romance’. Kaif was the proud recipient of a state-of-the-art lab graded and certified piece of diamond jewellery in the country. The ring she received was adorned with sparkling pear-shaped diamonds.

All IDL jewellery carries with it a certificate providing a description of the piece. It comprises the identification, weight, and precious metals used besides listing the number of diamonds and precious stones, their natural character, as well as their shape and measurements, clarity, color and finish. The jewelry certificates also contains an enlarged high quality color photograph of the particular piece.

The certificates come in three different sizes— a luxurious pack, accompanying large pieces and sets; a compact certificate for single pieces; and a credit card size authenticity report.

‘An independent third party analysis of diamond jewelry supports consumer confidence and helps retailers diversify their offer of branded and non-branded jewelry items,’ said Peter Meeus, CEO of IDL.



Samit Bhatta, GM, IDL (India and Middle East), gifts the first IDL luxury jewellery certificate and a ‘Romance’ diamond ring to Katrina Kaif.


‘We are committed to revolutionizing the $20 billion Indian retail jewellery industry with pioneering luxury diamond jewellery certification using state-of-the-art-technology and insightful modern-day-experience-based retail and diamond education programs. We are delighted to have launched our first diamond jewellery certificate in India by gifting it to the gorgeous Katrina kaif. This is just the beginning of our Indian operations in jewellery certification as we create the ‘IDL carat club’ with leading diamond jewellery retailers,” said Samit Bhatta, general manager, India and Middle East, IDL.

IDL has offices in Dubai, Mumbai, Antwerp, Istanbul, and Jeddah. For more information on IDL, please visit diamondlab.org or call 022-23694576 in Mumbai.

  

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