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Kodak's camera-first smartphone EKTRA now in India


New Delhi, July 17 (IANS): Kodak on Monday announced that its photography-led smartphone EKTRA is now available in India on Flipkart for Rs 19,990.

To be available from July 18, the EKTRA smartphone is already available in the US and Europe and is tuned for the best-image quality and media management.

"The KODAK EKTRA Smartphone is all about capturing the moment, telling a story and revelling the experience of photography. Our latest features and performance adjustments include RAW support, all of which will help drive our customers' creativity," Peter Stephens, CEO Bullitt Group, a Kodak licensee for mobile devices, said in a statement.

The smartphone has 21MP fast-focus camera sensor with f2.0 aperture and 13MP front-facing camera with Phase Detection Auto Focus (PDAF) and f2.2 aperture. 

The custom-built camera app is controlled by an intuitive haptic touch, SLR-style 'Scene Selection Dial' where adjustments are made in real time via a range of settings, including HDR, landscape, portrait, macro, sport, night-time and panorama. 

The camera blends high-quality low-light photography, utilising "ARCSOFT Night Shot" technology combined with a Kodak-certified lens coating that enables more light to reach the sensor and reduces the ISO noise. 

The device runs on Helio X20 Deca core processor that powers the Android Marshmallow OS and includes editing software from SNAPSEED.

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