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Bangalore, Oct 8: Kannada film industry's super star Upendra is the hot favourite as for as corporate companies are concerned. After signing for the UB company products brand and Navarathna oil company, Upendra has now signed another big contract for the Ad labs- Reliance company's new FM Radio Channel.

The channel was launched on Friday at Le Merideen where artists Upendra, Sihi Kahi Chandru and Mimicry Dayanand had also participated. Though contents of the agreement have not been revealed, it is understood that Adlabs-Reliance which has signed leading heroine Asin for their Tamil Nadu and Andhra Pradesh Radio channels have paid a hefty sum for the actor.

Speaking at the launch of the Big 92.7 FM Channel hoped that the new channel would be able to provide both entertainment and information to the listeners and would set it goals in a different fashion. He also hoped that the new radio channel will be able to cater to the needs of people of all shades with different tastes and perceptions.

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