London, Dec 2 (IANS): Beauty magnate Liz Earle, the creator of Liz Earle Beauty Company, shares valuable beauty secrets with her daughter.

She taught her eldest daughter Lily to use the right products for her skin type and also how important it is to always remove make-up before bed, reports bangshowbiz.com.

"I hope I have taught her not to be obsessive about her looks, as there are bigger issues in life that need our focus. Like me, Lily has very sensitive, eczema-prone skin, so I have taught her to always use her Cleanse & Polish cleanser, never to use anything that foams on her face and to always take her make-up off at night," said Earle.

"She went through a few rebellious teenage years when she did not do this, but she does now concede that her mother was right all along. She now writes a brilliantly inspiring fashion and beauty blog of her own, that has a very grounded point of view," said Earle.

The beauty entrepreneur is a firm believer in the power of a simple skincare routine.

"There is a common misconception that you have to invest in lots of expensive, time-consuming products to look your best.

"I disagree - a simple routine using a botanical cleanser, gently removed with a hot muslin cloth to exfoliate and speed skin cell renewal, topped with a moisturiser rich in skin-plumping plant oils are two of the simplest yet most important skincare steps you can take every day," she said.