Shifting to green crackers, Sivakasi fireworks industry aims international market


Chennai, Oct 24 (IANS): The 6000 crore fireworks industry of Sivakasi, which has turned mainly into green crackers, is now planning to tap the international firecracker industry hitherto dominated by Chinese players. While China has a huge global footprint in the export market of fireworks with an annual turnover of Rs 26,000 crore, the Sivakasi industry is trying to get a small fraction of the business.

The constitution of the CSIR-NEERI lab at Sivakasi at a cost of Rs 15 crore has helped the testing of emission level of the green firecrackers being manufactured in the Virudhunagar district helping the industry fall under the green cracker norms.

It may be noted that earlier the firecracker industry of Sivakasi had to send the samples to Nagpur which is time-consuming. The CSIR-NEERI laboratory in Sivakasi is producing an additive that has to be mixed with the firecrackers so that the dust pollution is reduced by a minimum of 30 per cent.

While speaking to IANS, President of Tamil Nadu Fireworks and Amorces Manufacturing Association (TANFAMA), P. Ganeshan, who is also the owner of Sony fireworks said, "The industry has done good business during this year but the worst year was 2020 with Covid-19 at its peak. Except for Delhi-NCR, no other state governments had banned the use of firecrackers during this season and the Tamil Nadu Chief Minister M.K. Stalin had taken up the issue with the Delhi CM."

He also said that the industry is looking for the international market and with the industry shifting to green crackers, there has been an added interest in the global arena.

S. Maheswaran of Standard Fireworks, a leading firecracker brand in Sivakasi while speaking to IANS said, "The American and European markets are looking at us like the industry used to look at China 20 years ago."

With green crackers becoming the norm, the industry has now gained the expertise and finesse to supply to international markets. However, one issue plaguing the industry is the issue of shipping lines that don't cater to small consignments from India at the expense of huge volumes being supplied by Chinese players. However, industry is expecting interference from the Government of India for this.

The fireworks industry in Sivakasi has a turnover of Rs 6000 crore and around 8 lakh people are employed by the industry. The Sivakasi and Virudhunagar fireworks owners are expecting a fair share of the Chinese global firecracker market so that it would provide job opportunities to a larger number of people as even after mechanization, manpower is still a vital part of the industry.

 

  

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Comment on this article

  • Gayathri, Sivakasi

    Sat, Aug 16 2025

    The article highlights a very important point ordering crackers online has truly changed the way families and individuals celebrate festivals like Diwali. With busy lifestyles and safety concerns, it has become more convenient to shop from home instead of standing in long queues at crowded local markets. Online shopping ensures not only comfort but also better price transparency, quality checks, and a stress-free buying experience. In this regard, I would like to add that Om Muruga Crackers (https://www.ommurugacrackers.com/) from Sivakasi is one of the most trusted online platforms for buying quality fireworks. Based in the heart of India’s cracker hub, they provide a wide range of options including sparklers, flower pots, rockets, ground spinners, atom bombs, chakkars, sky shots, and fancy assortments that are suitable for both family celebrations and grand events. What makes them stand out is their strict adherence to safety and legal compliance, ensuring every product is certified and eco-friendly. Their enquiry-based ordering system makes the process simple and customer-friendly. Instead of just adding products to a cart, buyers can send their requirements through the website and get customized quotations with attractive discounts. This helps families and bulk buyers choose crackers as per their budget and needs. They also ensure that products are packed securely and delivered nationwide with reliable courier services, so customers across India can enjoy the festive spirit without worrying about availability. Another reason Om Muruga Crackers is popular is their commitment to both tradition and innovation. While they continue to supply the classic items everyone loves, they also stock newer varieties that add excitement to modern celebrations. Customers often appreciate not only the wide collection but also the personal assistance the team provides in helping select the best products for safe celebrations.

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