From Our Special Correspondent
Daijiworld Media Network
Bengaluru, Jan 16: The premier Information Communication Technology (ICT) show, the 18th Edition of INDIASOFT convention is being held in Bengaluru on January 24 and 25 with participation from over 60 countries besides a large number of Indian ICT exporters.
The Indiasoft convention being hosted by Electronics and Computer Software Export Promotion Council (ESC) and is being supported by the Union Commerce and Industry Ministry.
The focus of the ICT show is to enable the IT companies, particularly in the southern states to diversify in to the new and emerging global markets by providing a most effective platform for bringing ICT buyers and sellers together.
“The regulatory regime, particularly relating to H1-B visa and work permits in the US, where 60% of the software and services exports are destined would compel exporters to tap alternative markets. INDIASOFT will provide a platform for them to find markets in the most cost effective manner,” said Nalin Kohli, Chairman, INDIASOFT Organizing Committee and former Chairman, ESC.
“Keeping in tune with the focus laid down by the government for promoting start-ups in the digital domain, ESC expects a lot of small and mid-size companies in the region to participate at the show to familiarize themselves with the requirements of the foreign buyers from alternative markets,” says D K Sareen, Executive Director, ESC.
The ICT landscape is undergoing a change and Indian IT scenario would have to adapt to the changing needs of the overseas clients. “India has to move in value chain in these segments particularly in internet products and in creating digital platforms,” said Sareen.
The delegates from developing and least developed countries, who form a major part of the foreign buyers, will explore the possibilities for entering into long term relationships with the Indian exhibitors in areas like ERP, legal outsourcing, e-governance, BPO, KPO, cloud computing, big data management, mobile application services, information security etc., he said.
India has a head start in software development and information technology enabled services (ITeS). Around 90 percent of India’s software and ITeS exports is with the US and Europe, wherein the US accounts for the lion’s share at 60 percent.
ESC is assiduously pursuing a policy to empower the Indian IT exporters to go up in the value chain by exporting high-ended software and complex solutions to the traditional markets and to penetrate intensely into the niche markets.
International representation will include delegates from countries like Argentina, Brazil, Panama, Chile, Colombia, Honduras, Peru, Cuba, Venezuela, Ecuador, Mexico, Costa Rica, Algeria, Botswana, Kenya, Mauritius, Namibia, Uganda, Zambia, Zimbabwe, Cameroon, Nigeria, Ghana, South Africa, Ethiopia, Tanzania, Cote D Ivoire, Russia, Armenia, Belarus, Azerbaijan, Kazakhstan, Ukraine, Turkmenistan, Kyrgyzstan, Uzbekistan, Thailand, Malaysia, Indonesia, Vietnam, Philippines, New Zealand, Singapore, Australia, Malaysia, Laos, Cambodia, Myanmar, Brunei, Germany, France, Bulgaria, Poland, Saudi Arabia, Bahrain, UAE, Kuwait, Qatar, Oman, Iran, Bangladesh, Sri Lanka, Nepal, Hong Kong, Korea, Japan etc.